Honey that Isn't Honey

Lifehacker published an article that said that most honey sold in the U.S. shouldn't be defined as real honey. That it has been filtered so much that all the pollen has been removed. Pollen that may have health benifits and makes the honey traceable back to the sources. Which is extremely helpful in case of a contamination outbreak.   This makes me so frustrated.  Pure honey is such a great product. Why is there this need to improve on something that doesn't need improving.  Of course part of the problem is the consumer, who has been trained not to like something unless it looks perfect.  We need to try to remember that good looking food isn't always good tasting food in fact the opposite maybe true.